Director of Sales

https://www.jwrecruitment.co.uk/job-search/8131/job2026-03-23 13:50:382026-04-19 JW Recruitment
Job Type Permanent Full Time
Location Darwen, Lancashire
Area Lancashire, England Lancashire England Darwen, Lancashire
Sector Sales & Marketing
Salary Up to £45000 per annum + plus bonus & excellent staff benefits
Start Date ASAP
Advertiser remoteapi
Job Ref LR-11274_1774273838
Employer Hotel
Description

Director of Sales - 4 star Hotel | High-Impact Commercial Role
Blackburn - commutable from Manchester, Preston, M65 corridor
Up to £45,000 + 20% Bonus + Full Benefits Package

Are you a commercially driven Director of Sales ready to take full ownership of a hotel's revenue strategy and make a visible impact?

We are working with a beautiful country manor house hotel in the Blackburn area, offering a rare opportunity for an experienced Director of Sales to lead, shape and drive the commercial performance of a high-volume property within a respected UK leisure group.

This is an opportunity to influence strategy, grow market share and unlock new revenue streams across corporate, M&E and group business.
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Why this role stands out
* Full autonomy to shape and deliver the sales strategy
* Strong existing corporate and events base to build from
* Opportunity to drive growth across the Northwest region
* Direct impact on overall hotel performance and profitability
* Supportive senior leadership within an established group
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The Role
You will take ownership of the hotel's commercial strategy, driving revenue across corporate, meetings & events, and group segments, while identifying and converting new business opportunities.

This is a highly visible leadership role, working closely with the General Manager and senior team to deliver sustained revenue growth.
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What you'll be doing


* Leading and executing the hotel's sales strategy
* Driving revenue across corporate, M&E and group business
* Developing high-value local and national accounts
* Identifying new market opportunities across the North West
* Positioning the hotel competitively within its market
* Influencing pricing, forecasting and commercial decisions
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What we're looking for


* Proven experience as a Director of Sales or Sales Manager within a 4 star hotel environment
* Strong track record in growing corporate and M&E revenue
* Commercially driven with a strategic mindset including social media knowledge
* A proactive, hands-on leader who enjoys winning new business
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Eligibility

Only candidates eligible to live and work in the UK may apply.

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