Head of Marketing & PR - Up to £80,000 + bonus

https://www.jwrecruitment.co.uk/job-search/8392/job2026-07-16 16:34:272026-08-12 JW Recruitment
Job Type Permanent Full Time
Location West End, London
Area London, England London England West End, London
Sector Sales & Marketing
Salary £75000 - £80000 per annum + bonus and benefits
Start Date ASAP
Advertiser remoteapi
Job Ref H0M26_1784216067
Employer Hotel
Description

Head of Marketing & PR

Location: London
Job Type: Full-Time | Permanent
Salary: Up to £80,000 per annum + 10% Annual Performance Bonus + Benefits

About the Opportunity

We are seeking an exceptional Head of Marketing & PR to join one of the UK's leading luxury hospitality groups. This is a rare opportunity to lead the marketing, communications, public relations and brand strategy for a diverse portfolio of luxury, lifestyle and premium hotels, including internationally recognised branded properties.

Reporting directly to the Head of Hotels and forming part of the senior leadership team, you will shape the group's marketing vision, strengthen brand positioning, drive commercial performance and lead a talented, multi-disciplinary marketing team.

This role is ideal for an experienced marketing leader with a strong background in luxury hospitality, multi-brand portfolio management and commercial marketing.

The Role

You will be responsible for developing and delivering an integrated marketing and communications strategy that enhances brand awareness, drives guest acquisition, supports revenue growth and protects the reputation of multiple hotel brands.

Working closely with Operations, Revenue Management, Sales, Finance, People & Culture and Hotel General Managers, you will ensure marketing initiatives are aligned with business objectives while delivering measurable commercial results.

Key Responsibilities

  • Develop and execute the Group Marketing & Communications Strategy.
  • Lead all brand, marketing, digital, PR, communications and content initiatives across the portfolio.
  • Drive direct bookings, revenue growth and maximise return on marketing investment.
  • Oversee brand positioning, creative direction and guest communications across multiple hotel brands.
  • Develop integrated PR strategies and manage relationships with media, influencers and industry partners.
  • Lead digital marketing including website strategy, SEO, PPC, CRM, paid media and performance marketing.
  • Oversee social media strategy, content creation and storytelling across all brands.
  • Develop strategic commercial partnerships that enhance brand visibility and revenue.
  • Ensure compliance with international hotel brand standards and franchise marketing requirements.
  • Support employer branding, recruitment marketing and internal communications initiatives.
  • Champion sustainability and responsible business communications across the organisation.
  • Manage marketing budgets, agency relationships and performance reporting.
  • Inspire, coach and develop a high-performing Marketing & PR team.

About You

You are a commercially minded marketing leader with a passion for hospitality, branding and customer experience.

You'll bring:

  • Bachelor's degree in Marketing, Communications, Business or a related discipline.
  • 8-10+ years' experience in marketing, communications or brand leadership.
  • At least 3-5 years in a senior marketing leadership role within luxury hospitality, travel or lifestyle sectors.
  • Proven experience managing multi-property or multi-brand portfolios.
  • Strong understanding of digital marketing, CRM, SEO, PPC, paid media and marketing analytics.
  • Excellent PR, media relations and corporate communications experience.
  • A proven track record of delivering commercially successful marketing strategies.
  • Strong stakeholder management, leadership and people development skills.
  • Experience working with internationally recognised hotel brands or franchise environments is highly desirable.

What We Offer

  • Salary up to £80,000 per annum.
  • 10% annual performance bonus.
  • Comprehensive benefits package.
  • The opportunity to lead marketing for a prestigious multi-brand hospitality portfolio.
  • A senior leadership role with genuine strategic influence.
  • A collaborative, innovative and fast-paced working environment.
  • Excellent opportunities for career development and progression.

If you are an ambitious marketing leader with a passion for luxury hospitality and a proven ability to build brands, drive commercial performance and lead high-performing teams, we would love to hear from you.

Apply today to be considered for this confidential senior leadership opportunity.

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