Director of Marketing - Hotel/Resort - Devon

Director of Marketing
Hotel/Resort - North Devon
JWR is currently working with a luxury resort, looking to recruit an experienced Director of Marketing to join their team to support in driving and significantly increasing revenues across all areas of the business.


The Package / Benefits / Opportunities:

• Up to £65k+ Bonus & Benefits
• Big selections of discounts across resort, company, and external retailers available
• Employee Assistance Programme
• Complimentary use of spa facilities
• Share of service charge
• staff meals
• Flexible working

Job description and required skills
The Resort offers a range of high standard accommodation, countryside leisure activities, spa services, dining options, sporting activities and local experiences.

As Director of Marketing, you will be a genuinely passionate marketeer with exceptional knowledge of digital marketing and ecommerce, able to demonstrate strategic planning for B2B and B2C audiences. You will provide exceptional leadership and inspire the marketing team in achieving the high standards set by the organisation.

As Director of Marketing, you will be responsible for the creation, publication and distribution of content and collateral to support sales, marketing, and operational activities. You will assist with the implementation of the marketing and e-commerce strategy for the resort (Rooms, Food & Drink, Meetings & Events, Health Club, Spa, and leisure) in order to increase the resort's revenue and presence across all markets and segments. You will also liaise and manage between the resort and external agencies/suppliers.

This is an exciting and challenging role, whereby you will need to be self-motivated, driven and have a good understanding of the local market with the ability to build excellent relationships to raise further awareness of the property in the local and wider area working closely with the Resort & Commercial Director and managing external agencies.

You will be a good strategist and planner, with a proven background and sound understanding of marketing. You will have experience in the leisure and hospitality market, ideally from hotels from a minimum 4-star quality with destination spa & leisure and high-quality F&B operations.

Required Skills:

• Relevant high level marketing qualification or equivalent industry experience
• Excellent oral, written and communication skills.
• High levels of attention to detail, organising and planning.
• Proven track record of managing large teams in a similar style and size operation.
• Highly experienced in managing content and creative digital marketing activity.
• Experienced with social media and website management with sound Google analytical knowledge.
• Experienced with managing PPC campaigns.
• Ability to manage multiple projects at any one time.
• Promote positive working environment.
• Drive the effective establishment of the resort brand on the national stage.
• Work well with all departments within the hotel to ensure the highest guest experience is always delivered.
• Develop sales strategies and create marketing campaigns to continue to raise awareness, attract new audiences and further develop the hotel, spa & leisure facilities, F&B and C&B

If you would be interested in discussing in more detail, and for more information, send your CV today!